Even a billion dollar company thinks Mumbai dabbawalla as their nearest competitor. In their new advertisement DOMINOz PIZZA directly shows the Dabbawalla’s are better managed then them.
The SIX-SIGMA company from India being managed by non-professional (in qualification parameter) is giving threat to an MNC. It’s really great to watch the ad as we still love Indian Food over and above PIZZA.
But why DOMINOz targets MUMBAI DABBAWALLA (India's OWN company) ????
Just a Thought ....
